I am pretty proud of this summer hiring ad campaign! It’s been a tough time for hiring lately, and my company is feeling that strain. We’re located in a rural area where hiring before the pandemic was hard enough. I’ve been working with our HR team to come up with some creative advertising to attract new applicants, especially for our assembler positions.
I wanted to create something with a different feel than our normal corporate campaigns, so I incorporated bright colors and striking photos to try to portray each idea. We ran these as a carousel ad on Facebook and increased our applicant pool!